Spotted by Maya Chen
Deal Hunter & Savings Expert
Hydrating Makeup Primer with Niacinamide Boost
e.l.f. Power Grip Primer + 4% Niacinamide, Gel-Based & Hydrating Face Primer, Evens Skin & Brightens, Grips Makeup, Vegan & Cruelty-Free, 0.8 Fl Oz
This gel-based face primer from e.l.f. combines a sticky texture that helps makeup adhere better with 4% niacinamide to brighten and even out skin tone. It applies clear, provides a dewy finish, and suits all skin tones while being vegan,
As an Amazon Associate we earn from qualifying purchases. Prices may change.
Spotted by Maya Chen
Deal Hunter & Savings Expert
The highlights
- +Combines makeup gripping ability with skin-brightening benefits
- +Gel formula feels hydrating and lightweight on skin
- +Suitable for all skin tones with a clear application and dewy finish
Perfect for
- +People looking to improve makeup longevity
The full picture
Heads up
- May feel sticky to those who dislike tacky primers
- Hydrating finish might not suit very oily skin types
- Small 0.8 fl oz size means frequent repurchasing for daily users
Before you buy
- Confirm your skin type works well with hydrating, gel-based primers
- Consider if you want a dewy finish instead of matte
- Check for sensitivity to niacinamide or gel primer ingredients
Is it a good deal?
Product details
Your skin’s future looks bright—your favorite sticky AF Power Grip Primer is now infused with skin-loving niacinamide to help even out skin tone and brighten while gripping your makeup. This gel-based formula preps and primes your complexion for makeup application while smoothing and brightening the look of dullness. Ideal for all skin tones, it goes on completely clear and creates a dewy finish. All e.l.f. products are free from phthalates, parabens, nonylphenol ethoxylates, triclosan and triclocarban. Proud to be 100% vegan, cruelty-free, and Leaping Bunny Certified. Because kindness is chic.