

Spotted by Maya Chen
Deal Hunter & Savings Expert
Simplify Laundry with Eco-Friendly Lavender Scent
Seventh Generation EasyDose Laundry Detergent Fresh Lavender Ultra Concentrated Washing Detergent 23 oz
Seventh Generation's EasyDose Ultra Concentrated Laundry Detergent offers a compact, easy-to-use solution with a fresh lavender scent derived from essential oils. Its 23-ounce bottle provides 66 loads while using significantly less plastic,
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Spotted by Maya Chen
Deal Hunter & Savings Expert
The highlights
- +Pre-measured dosing eliminates guesswork and waste during laundry.
- +Compact bottle design reduces plastic use and is lighter to handle.
- +Contains plant-based ingredients and essential oils for a natural scent experience.
Perfect for
The full picture
Heads up
- Scent may be too strong for those sensitive to fragrances.
- Concentrated formula requires careful dosing—overuse can cause residue.
- Smaller bottle size means more frequent repurchasing compared to bulk options.
Before you buy
- Confirm compatibility with your washing machine type.
- Check if the lavender scent suits your preference.
- Ensure you understand the EasyDose squeezing method for accurate use.
Is it a good deal?
Product details
"Life is complicated. Laundry shouldn’t be. With Seventh Generation’s new EasyDose Ultra Concentrated Liquid Laundry Detergent you get the right amount of liquid—every time. Just flip the bottle, give a firm squeeze, and you’re done. One squeeze is all you need! Our compact 23oz bottle gives you the same 66-load convenience you expect, but uses 60% less plastic, 50% less water, and is 75% lighter than our 100oz bottle. With a refreshing lavender scent made with 100% essential oils and botanical ingredients, and an advanced-enzyme formula that fights tough stains, it’s a great choice for your busy family. Easy to use, easy to store, and easy to love—our Ultra Concentrated Laundry Detergent is about to change the way you think about clean. Try with our Seventh Generation Dryer Sheets or our Liquid Fabric Softener - both available in Fresh Lavender scent! At Seventh Generation, we do business differently. We believe our products are healthy solutions for use within your home–and for the community and environment outside it. We are always evaluating how to reduce their environmental impact, increase performance and safety, and create a more sustainable supply chain. It is our responsibility to set a course for a more mindful way of doing business, where companies act as partners with other stakeholders to create a brighter future for the whole planet. Seventh Generation is proud to be a Certified B Corporation. B Corps are certified to be better for workers, better for communities, and better for the environment. By choosing Seventh Generation laundry soap washing detergent and both liquid and fabric softener sheets products, you’re joining us in nurturing the health of the next seven generations."
